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Sunday, July 1, 2012

Mobile App Development Process

Mobile App Development Process:
You’re about to discover why “how your mobile app is developed” matters more than who develops it.
If you think for a moment about what makes remarkable companies remarkable, it’s not because they “wing it” or are “creative” or have “really smart people”. Remarkable companies are remarkable because they have created a system that allows them to create consistently perfect results time after time.
That’s why Honda makes the most reliable and economical cars in the world. That’s why Coca Cola is the most recognizable brand — and most consistent flavor — in the world. That’s why Google is the top search engine in the world.
It’s all because of consistency.
And it doesn’t matter who in the company is actually doing the work at any one moment. What matters is the process that they follow to get the work done.
It’s true for cars, drinks and search results. And it’s true for app development, too.
Consistency only comes as the result of systems and processes that are designed expertly and repeated perfectly.
That’s our goal here at Evolutionate, and the reason we’ve developed the “Evolutionate App Development Process”. As the people you are entrusting to develop your mobile application, and with each app being entirely different than the next, we know that it’s only by using our proprietary development process that we can guarantee your app does exactly what you want it too.
Here’s an outline of our process, and of course, we can explain our process to you in greater detail when we talk on the phone or on a video conference.
  • Discovery

    That’s our way of saying that we’re going to listen to you, look at all of the documents and designs you’ve created on your own so far, explore your ideas with you, and do some research on our own to make sure that we know exactly what you need and want.
  • Understanding

    The way we see it, there’s really two parts to “understanding” your project. The first part is the discovery. The second part is to provide documentation to you that proves that we understand your requirements. We care not only about what this app does for the user, but how this app fits into your business, both short term and long. And, we’ll put it on paper, to make perfectly sure that we understand each other…perfectly.
  • Improvement

    One of the highest values we bring to app development is our ability to translate your specifications into something greater than you’ve imagined. Some people call this “brainstorming”. We just call it “using our experience in business, marketing, technology and programming to suggest ways to make your app perform better for your users and for your company.” Making it better is just part of what we do.
  • Document

    Prior to writing even one line of code, we document everything we will do. We start with a “wireframe” of your app’s flow and functionality. You’ll see, on paper, how your app will actually work, including every button, control, screen, message, video and sound. It will all be documented on our not-very-artful wireframe sketches of your app. (Wireframes are purposely un-beautiful, but full of functional meaning.)
  • Design

    App popularity is not only a function of how well the app works, but how great the app looks. That’s why we apply an expert graphic design to each and every app we produce. Depending on their purpose, some apps are graphics-intensive, and others should be minimalistic. Regardless of your type of app, we’ll develop an appropriate design that promotes your new or existing brand, and engages the user.
  • Coding

    Have you noticed that we’re five steps into our process and haven’t done any coding yet? I think you’ll find that the process of building a quality app is very similar to building a quality home — the architect, interior designer, plumber, carpenter, electrician and landscaper — these professionals all make their plans long before a single board is cut or hole is dug. That’s because it’s far easier to make changes in a design than it is to make actual changes to a finished product. We have teams of expert coders both overseas and here in the USA who are all participants in the Evolutionate App Development Process, and who will expertly code your project so that it matches perfectly to every piece of documentation we’ve produced, and every single expectation you have.
  • Alpha Testing

    No app is so simple that it can be perfect at the very start. Beyond that, we sometimes find small tweaks that can make huge improvements in usability or the functionality of an app. That’s why we test everything we build on our own. Extensively. Maybe even too much. And we test it to make sure that it’s as good as it can possibly be. If you’ve worked with another app developer before, and they haven’t focused on testing, it’s time to find a new app developer. Testing, along with design and documentation, are as much art as science. The actual coding is easy, by comparison to thorough design and testing.
  • Beta Testing

    Our customers tend to exhibit an immense amount of pride when we get to this step. It’s often the first time they see, in real bits and pixels, the app they’ve imagined come to life. This is an opportunity for you, your associates, your family and friends (and whoever you decide) to take a look at the app and take it for a test drive. It’s an opportunity to compare, item by item, your specs for the app and the real thing. Oh, and if we happen to discover anything different between the two, we’ll go back and fix it and get you a new version to test. Our goal here isn’t to be “done” with your app, but to be “done right”.
  • Release

    Releasing your app to the iPhone App Store, to Google’s Marketplace or the other app markets can be tricky, but don’t worry, we’ll do it all for you. We’ll deal with the submission of the app, the App Store testing process, uploading the app, and just about everything required to get your app ready to sell. All you need to do is what you do best: sell the heck out of your new app. (Oh, and a little Champagne on launch day is a good idea, too.)
  • Warranty

    There are two kinds of software developers in the world: Those who tell you that they’ve never written a bad line of code, and those who tell the truth. Look, there will be bugs in all software. But our development process minimizes both the number and size of these bugs so that when your app is released, it’s as perfect as possible. That said, if a bug does get through, we’ll fix it, free. That’s because we’ll extend to you a 1 year warranty from the date your app is launched. That’s plenty of time for thousands — or tens of thousands — of users to use your app. And, if we find out about anything that doesn’t match the specifications, it’s OUR responsibility. We’ll fix it.
So now you know how your app will get developed. And I’m guessing that you’ve got some confidence that it will be developed in a way that makes it work exactly as you want it to — or better — when you work with Evolutionate.
But you might also have some questions about what you’ve read here. So let’s get on the phone and talk about it. Better yet, let’s schedule a Free Mobile App Feasibility Consultation together. We’ll talk about your mobile app plans, and you can pepper us with questions and challenges about your project. Even if we don’t decide to work together, you’ll at least end up knowing far more about developing an app for your business than you do now.

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